Kim Kardashian Stars in the Latest Yeezy Campaign In Nothing But Underwear and Sneakers
In her latest in-bed Instagram photo, Kim Kardashian rocks nothing but underwear bottoms and a pair of Yeezy sneakers.
The social media star is supporting her husband Kanye West by promoting his latest batch of signature kicks, the Yeezy Boost 350 V2 Butter. Although the photo series started off with Kim, the campaign incorporated other models and influencers posing in bed in an array of Yeezy looks with the new Butter sneakers.
The photos are reminiscent of the Yeezy Season 6 campaign, where celebrities and influencers imitated paparazzi photos of Kim wearing Kanye's latest collection.
Kanye's last campaign was more NSFW. Some models were half-nude and others posed in Yeezy sweats and underwear, à la Kim Kardashian.
In addition to revealing the new ad campaign in her Instagram story, Kim also poked fun at her previous Yeezy post. Last week, she shared a similar image from bed, but in an awkward pose. Social media couldn't help but turn the odd photo into an epic meme.
Kim was a good sport about it, though. She posted a few of her favorites to her Instagram story last night.
Kim's street style is usually an ode to her husband's designs, so her starring in his campaign just appears to be another day in the Kardashian-West household.
In June, Kim won the Influencer Award at the 2018 CFDA Fashion Awards. In her speech, she thanked the audience and said, "I'm kind of shocked that I'm winning a fashion award when I'm naked most of the time."
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